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BCA invitation golf 2016: Increase engagement and communication

Majalah OB Golf - Edisi 10
18 Januari 2019

Majalah OB Golf - Edisi 10

President Director of PT Bank Central Asia, Jahja Setiaatmadja, hit the first shot to kick off the BCA Invitational Golf Tournament at Klub Golf Bogor Raya. / Foto : BCA

OB Golf
President Director of PT Bank Central Asia, Jahja Setiaatmadja, hit the first shot to kick off the BCA Invitational Golf Tournament at Klub Golf Bogor Raya. With perfect weather for the day, participants had chance to show off their skills and try to play their best rounds on this beautiful course.

The BCA Invitational Golf Tournament is an annual event that has been held since 2013 thanks to the overwhelming positive response the first event receieved. Jahja Setiaatmadja explained that, “The event is a form of appreciation to loyal BCA customers, especially Solitaire, Prioritas, and Debtor, who has given credence to the BCA in providing a range of innovative banking solutions and qualified, to support the business flow of customers.”

BCA hopes that the tournament will help strengthen their relationship with their customers. “We hope that our customers can feel closeness with the BCA management, so as to enhance the solid engagement in the future. Customers can [enjoy] a prestigious tournament and exclusivity, which is dedicated by BCA for its loyal customers.

In addition, this tournament will add pride to the customers when they get a chance to participate in the BCA Invitational,” added Jahja. The tournament is expected to increase engagement and create better communication between BCA’s management team and their customers. Jahja explained that the hope is that they will “continue to get a constructive feedback, for the progress of BCA products and banking solutions in the future.”
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